This company has more plan variety than any other we looked at, though most of them seem more flashy than functional. And some seem weirdly niche — like "Connect to Comfort," a 24-month plan that comes with a Hive Hub and a Hive Active Thermostat, smart home devices that allow you to control your heat and A/C via app. Like many of Direct Energy’s plans, how good of a deal it is depends on how closely its offers align with your established habits.
Generally, the generation of electricity is unrelated to anything on your bill. Power plant companies generate electricity and sell it to utilities as well as retail electricity providers in deregulated areas. The electricity is then resold to you, the customer. Transmission and distribution is taken care of and charged to you by your utility, regardless of what company supplies the electricity. These charges are separate from the supply portion of your bill.

To keep prices competitive, Washington diversifies its energy portfolio. The greatest contributor is hydroelectric power, which generates close to 7,700 gigawatts per hour (GWh) annually. Other significant sources of electricity are nuclear (812 GWh), natural gas (290 GWh) and coal (192 GWh). Renewables, which account for 912 GWh, include wind, solar and geothermal. As a result, the state offers electricity at a 35 percent discount from the national average.

Texas deregulated most of the state's electricity markets in 2002, a move aimed at lowering electricity costs by letting consumers choose their own electric power providers and their own plans. Some parts of Texas continued to be regulated, including those that get power from municipal utilities, electric cooperatives and investor-owned utilities that operate outside the state's primary power grid.
Still, we like that if you choose to re-up with FirstEnergy again at the end of your initial term, you won’t have to worry whether you’re enrolling at an expensive time of year. First, since it offers just two options, constant for years, its prices are set with the long haul in mind. Second, since the electricity grid in Pennsylvania is more taxed during winter than any other season (space heating accounts for 50 percent of household electricity consumption in PA; air conditioning just three percent), signing up in summer means prices won’t be temporarily inflated.

While there is a very strong argument for providing cheap, subsidized power for the poorest in society, this should be done in a way that limits subsidies to the really deserving and the system as a whole needs to be able to charge tariffs that on average cover all costs. If this doesn’t happen then all manner of bad things will follow. As you might guess prices have been set too low by African governments. These subsidies have also been made too widely available, benefitting the elite and middle classes more than the poor (who, not having good access to the grid in the first place, don’t have ready access to these subsidies).

Switching electricity supplier could shave pounds off your bills. But it’s not always about how much hard cash you could save. You might be fed up with poor customer service, you might want greater visibility of your usage through an app or you might want to choose your supplier based on their green credentials, or whether they supply a smart meter.