Fixed – If you're a homeowner in areas such as near Milam Elementary School, The Champions Course, Lucy Park or downtown, explore electricity in Wichita Falls with fixed supply rates. This type of plan, unlike the variable-rate plan, secures a rate per kWh that remains the same for a contract term. There is typically a cancellation fee, however, that is waived if you move and notify your provider of your new address.

If you would rather have a steady rate and not think about twice about starting a load of laundry at 6:30pm versus 7:30pm, Direct Energy’s standard, 12-month, fixed-rate plan Live Brighter runs at an affordable 7.99 cents per kWh. Again, using 1,000 kWh per month would add up to a yearly total of $958.80 — higher than both Free Nights and Free Weekends, but also a lot simpler.
Even though customers in deregulated Texas markets routinely pay more for electricity, there is a bright spot. The gap between the average price paid for electricity between deregulated and regulated market has shrunk to 8.8 percent. In 2006, customers in deregulated cities were paying nearly 47 percent more for electricity than their counterparts in regulated cities.
Pennsylvania offers first-time retail shoppers an attractive discount with the Standard Offer Program. The Public Utility Commission has a rotating list of retail providers and upon enrollment, they’ll hook you up with a 12-month fixed-rate plan at seven percent off the current utility price. You can cancel at any time without fees. For 1,000 kWh per month usage, PECO quoted us a price to compare of 7.13 cents. A seven percent discount brings that rate to 6.63 cents per kWh (lower than any plan on our provider list) — a $60 savings after a year of service.
Variable – This type of rate plan would be ideal to renters and people who don’t want to sign long-term Wichita Falls electricity contracts. Variable-rate supply plans skip those long contract terms and usually do not have a cancellation fee. With this type of plan, you’d have a rate per kWh that could vary month to month. This means that the rate you pay each month could be different than the last. While you can possibly take advantage of market price lows, you’d run the risk of paying high market price rates too.
On the one hand, long-term, fixed-rate (contract) plans offer stability in pricing. If energy supply costs suddenly go up in your area, you won’t be left paying more than what you bargained for.  You’ll have peace-of-mind.  If you want to switch out of your contract before it ends with a lower cost plan, you’ll likely face a cancellation fee (early termination fee).
It’s worth noting that you can switch for free with no exit fee 42-49 days before the end of your contract. Under Ofgem’s standards of conduct, energy firms have to give you between 42 and 49 days’ notice of your tariff ending. You can use this time to decide whether to stick with them, or switch. If you decide to switch, you won’t be charged an exit fee.
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